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Video Marketing ...

Attitudes for U.S. Online Video Viewers Toward Online Video Advertisements

April - May 2007

 

% of Respondents

56 Prefer online video ads to be related to the content
54 Advertisements are a fair way for websites to provide free, professionally produced videos
52 Prefer watching online ads in exchange for not paying to see favorite online videos
44 Online videos are a convenient way to get information about products and services
32 Would watch an online video ad because it is just like watching ads on TV

Source: Streaming Media Magazine, October/November 2007 Issue, page 18

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